G2M delivers a clear and deeply-insightful go-to-market strategy for your startup. The detailed go-to-market research we provide identifies opportunities and strategies to raise awareness, gain market share, and increase revenues.

Only a small percentage of products launch successfully. In fact, 60% of startups are not profitable. For the majority of startups, it is their lack of preparation that prevents them from succeeding in the marketplace. More specifically, they didn’t invest in a well-researched go-to-market strategy.

The biggest problem we’ve encountered is lack of preparation. Companies are so focused on designing and manufacturing new products that they postpone the hard work of getting ready to market them until too late in the game. – Harvard Business Review, Joan Schneider and Julie Hall